For the 2026 Super Bowl, Turning Point USA announced its own alternative to the official halftime show featuring Bad Bunny. The event was promoted as a conservative-friendly cultural counterprogram.<\/p>\n
Turning Point USA was founded in 2012 by Charlie Kirk, who led the organization until his death in 2025. Afterward, his widow Erika Kirk became CEO and chair.<\/p>\n
The \u201cAll-American Halftime Show\u201d lineup was headlined by Kid Rock, known for hits like \u201cAll Summer Long\u201d and \u201cBawitdaba.\u201d Other performers included country-rock star Brantley Gilbert, country-pop singer Gabby Barrett, and GRAMMY-nominated artist Lee Brice.<\/p>\n
During the event, Brice paid tribute to Charlie Kirk, saying he had given people a voice. He then performed a song about feeling out of place as a conservative in modern America, touching on themes of traditional values and cultural change.<\/p>\n
The alternative show was framed as a patriotic response to the NFL\u2019s mainstream halftime performance and aimed to appeal to conservative viewers across the country.<\/p>\n","protected":false},"excerpt":{"rendered":"